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Dealer Principal
Responsible for aspects of running a dealership. Involved
with planning, budgets, marketing, results etc.
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Dealer Accountant
Controls and oversees all matters relating to the financing,
credit control, budgeting, etc for the dealership.
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Customer Care Manager
Is the customer point of contact where customer has experienced
a difficulty that needs more attention to resolve. Oversees
the CSI policy of the dealership. This person is the liaison
between the dealership and the manufacturer is resolving
customer issues
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Sales Manager
Monitors the performance of the sales staff. Is responsible
for all aspects relating to the showroom, forecourts etc.
Plans new car order stock pipeline, devises local marketing
strategies.
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Sales Executives
Customer facing sales staff involved in identifying and
offering the correct product to meet the customers requirements.
Advises on finance packages, other services and benefits.
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Service Manager
Day to day control of the workshop environment. Responsible
for meeting workshop budgets, workshop marketing and quality
of workmanship
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Service Receptionist
Liaison point between customer and workshop. Responsible
for workshop loading and progress chasing of vehicles in
for work
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Dealer Expert Technician
The 'DET' is a very highly trained technician who is normally
involved in the diagnosis and rectification of more difficult
problems
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Technician
A skilled mechanic involved in the service and repair work
to vehicles
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Auto electrician
An electrical specialist who diagnoses electrical problems
and is capable of the installation of in car entertainment
systems, car alarms etc.
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Parts Dept Manager
Responsible for stock orders, stock control, parts marketing,
parts deliveries, achievement of sales objectives.
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Dealer Expert Parts person
Picks and supplies parts to the workshop, receives and processes
orders from trade and retail customers
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